Pet Owners

Intercepting pet owners in relevant venues & contexts

Friends Fur-ever^® Co-op Program
A cause-related marketing program that supports pet adoption, intercepting up to one million new dog and cat owners nationwide on day #1 of adoption, when the pet first enters the household. This is a cooperative program in which costs are shared by multiple sponsors, yet each sponsor retains exclusivity within their product category. Learn More

Solo-Sponsor Programs
Specifications and fulfillment are 100% customized to your needs and budget. Available via any of the following pet care professionals:

• Groomers – Reach upscale pet owners who spend significant sums on the care and appearance of their 4-legged family members.

• Obedience Trainers – Dog owners who enroll in group classes or one-on-one training are working to improve behavior while building a better bond with their pets.

• Pet Sitters – The services of doggie daycare facilities, kennels and pet sitters are greatly appreciated by dual-working pet parent families and vacationers when they are away from home and need a pet professional to help care for their animals.

• Veterinarians – As the most credible professional providing expert pet healthcare and advice, veterinarians are an ideal point of influence for pet care brands.

• Other Custom Pet Targets – We can build a niche pet marketing program tailored to your brand’s specific needs.